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| The Asahi Shimbun Company |
| The multimedia corporation |
The Asahi Shimbun Company is the leading publisher in Japan with a rich 127-year-old history since
its first edition on January 25, 1879.
Since then, the company has dedicated itself to the freedom of
speech and democracy of the country. Today the company has grown into the best newspaper
publisher in Japan, maintaining its position with its highly influential and reliable media among readers
nationwide.
Currently The Asahi Shimbun has a daily circulation of 8.2 million copies for
the morning edition and 3.8 million for the evening edition. In addition to newspapers, The
Asahi Shimbun publishes magazines, books, and other reference
materials. Also new technology has enabled the company to provide real-time information in a variety of format, including digital broadcasting and online news media. This rate book provides a quick overview of major publications of The
Asahi Shimbun. It will help you to find out the best and most effective way to reach the Japanese market. |
| Facts and figures |
| Capital (JPY): 650 million |
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| Annual sales (JPY): 406.9 billion |
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Domestic publishing offices:
Five (Tokyo, Osaka, Seibu [Fukuoka], Nagoya, Hokkaido) |
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Overseas publishing offices (International
Edition):
Six (London, Heerlen [Netherlands], New York, Los Angeles, Singapore, Hong
Kong) |
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Overseas news gathering network:
5 general bureaus and 26 bureaus around the world |
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| Number of employees: 6,275(as
of April 2005) |
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| Number of staff in the Editorial Division:
2,677(as of April 2005) |
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Amount of paper consumed:
A total of 1,900 tons per day (about 90,000 reams), some of which is recycled
paper. Nearly 50 percent of the pulp used is DIP (De-inked pulp) with ink
and impurities removed. |
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Amount of newspaper ink used:
The amount used in all Asahi Shimbun factories per day is about 29 tons. |
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ASA (Asahi Shimbun Service Anchor):
About 3,200 agents in Japan with a total of about 82,000
employees. |
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